A specialized medical practice dedicated to treating sleep disorders as well as chronic pulmonary diseases and conditions that inhibit overall health and quality of life.
Pulmonary Consultants of Southwest Florida wanted a site that expressed the quality of care patients could expect, educated them on the diseases and disorders they treated, and informed them of their practitioners’ backgrounds and expertise in a visually engaging way. We used big imagery and brief narratives to establish a soothing visual mood—something potential patients suffering with chronic sleep problems or breathing issues would appreciate. Staff bios are brief and friendly. Most of the meaty content falls under Services. Conditions, diseases and disorders and how they’re remediated are described concisely with unalarming words to maintain a reassuring tone to all potential patients that they have chosen the right practice. An interactive questionnaire under Sleep Solutions invites web visitors to find out if they have sleep apnea based on their answers.